Volvo is inspired by the haunting, wintry Swedish landscape. The height of winter is described as being unyielding, yet beautiful. The Swedes call it the great melancholy. It's from this time of year, when all the vacationers have gone home, that the Swedish people stand strong. Click on the video below to experience Vemod, which means a complex emotion of tender sadness with an intense feeling of longing. Something sad and beautiful at once.
The short film is set to the Swedish classic "Vintersaga," which encapsulates the bereft and inspiring feeling of Vemod. This feeling is integrated into every Volvo since it is such a large part of Swedish culture. Volvo seeks to create beautiful vehicles that can survive beautifully in the harshest of conditions.
If you feel just an inspired, and you admire the culture that goes into the Volvo brand, come on down to Volvo Marin, where you can test out our new inventory new inventory. Give us a call at 855-615-8987, or contact us online!